
I’m a design leader with over 25 years of experience creating effective and impactful design solutions.
Please look at my portfolio to get a glimpse of my recent work. If you’re interested in discussing your project further, don’t hesitate to contact me. Let’s team up and create something truly one-of-a-kind.
As Moneypenny’s Group Head of Creative, I oversee design systems, brand development, group design management, web and product design, and marketing campaigns. I stay updated on design principles and market trends, collaborate with stakeholders, lead a skilled team, all to enhance Moneypenny’s brand identity and drive strategic product and marketing initiatives.
I’m passionate about leading and motivating creative teams, setting clear goals, providing constructive feedback, and fostering a supportive, collaborative environment. I believe that when a team feels valued and inspired, they do their best work.
I take a big-picture approach, considering the impact of every decision. With careful planning and a strong grasp of core principles, I ensure cohesion and scalability, creating seamless solutions that add value for users and the business.
Clear and effective communication is essential for me. I convey my vision and ideas to the creative team, clients, stakeholders, and other departments, ensuring my thoughts are understandable while staying open to feedback.